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The collaboration enables advertisers to measure, optimise, and scale their streaming campaigns across the Roku platform with greater precision and transparency.

Travel Ads is a catalogue-based performance solution built specifically for travel advertisers, enabling them to automatically promote their hotels, flights, and destinations using personalised, catalogue-integrated creatives.

Audience Unlimited will leverage AI to score data segments by relevance to an advertiser’s campaign, across thousands of curated segments from hundreds of trusted, privacy-conscious third-party data providers.

Together, Saison Technology International and Vectara will go to market, combining Saison Technology’s essential data integration capabilities and expertise with Vectara’s conversational AI platform.

JointCommerce bridges the gap for regulated industries with a managed SaaS platform that combines programmatic ad technology, A21+ consumer data, and hands-on campaign management in a compliant environment.

Powered by Databook’s proprietary GTM reasoning engine and patented data sets, Databook is introducing new AI capabilities that deliver true GTM alignment, not simple incremental productivity gains.

The agenda is set to reflect current realities and challenges faced by mobile marketers. Key themes include Performance Marketing & Acquisition, Retention & Engagement, Monetisation Models, ASO and Paid UA Integration, Creative Optimisation and more.

Albertsons Media Collective and Perion are enhancing the shopper experience by delivering relevant, real-time offers and personalised content through immersive, high-impact ad formats, both online and in the real world.

By combining a unified data foundation with an intelligent interface, Improvado enables companies to use AI on top of reliable marketing data and make faster, more confident decisions.

The partnership will strengthen The Atlantic's advertising offerings by providing brands with detailed insights and performance metrics for more sophisticated targeting and measurement.