News Summary: Cisco has completed the acquisition of IMImobile PLC. IMImobile brings key cloud communications software and communications platform as a service technology expanding the capabilities of Cisco Webex Contact Center to deliver a comprehensive Customer Experience as a Service (CXaaS) offer. The combined offering will enable businesses to deliver delightful customer experiences across the […]
PurePredict aggregates and analyses three layers of intent data – contact-level intent, domain-level consumption trends, and company-level social media intent triggers to provide more accurate in-market buying predictions PureB2B, a leading global provider of full-funnel lead and demand generation for B2B technology companies, today announced the launch of PurePredict, which combines three distinct sets of […]
Having reliable and trusted data is essential for sales leaders and operations. Sales Ops professionals need to optimise for results by evaluating and defining territories, and sales leaders and CXOs need to understand the opportunity landscape to help set strategy. However, these groups often lack visibility into their total addressable market and need tools to […]
Integration Gives Customers Seamless Access to ZoomInfo’s World-Class B2B Go-To-Market Intelligence Leadspace, the leading business-to-business (B2B) customer data platform provider, and ZoomInfo, a global leader in go-to-market intelligence solutions, today announced a strategic partnership. The partnership gives sales and marketing teams an unprecedented combination of B2B intelligence with enterprise-level data management and activation tools. Customers […]
Facebook announced that it will no longer allow publishers and users in Australia to share or view news content. It’s decision to ban Australian news stories from its service comes in stark contrast to Google, which struck a revenue-sharing agreement with News Corp. in accordance with the new law. Facebook announced that it will no […]
Amazon.com Inc. said it has acquired Australian e-commerce company Selz, in a deal that underscores an increased focus on fast-growing rival Shopify Inc. Terms of the deal weren’t disclosed. A spokeswoman for Amazon said the deal, which Selz announced on its website about a month ago, has been completed and nothing will change for Selz’s […]
Oracle and Martechvibe will host a virtual roundtable on February 24 titled “Reimagining Loyalty in a Hyper Personalised world.” The live roundtable, which will begin at 2:00 GST, will examine critical issues like how personalisation affects customer loyalty, improving CX with AI and anticipating customer needs to make intelligent recommendations. Hosted by Martechvibe, it will […]
New report recognises Merkle’s ability to deliver critical services for CX-focused marketers Merkle a leading technology-enabled, data-driven customer experience management (CXM) company, today announced that it ranked as a Leader in The Forrester Wave™: Customer Database and Engagement Agencies, Q1 2021 by leading independent research firm, Forrester Research, Inc. The agency is recognised for its […]
LiveRamp® the leading data connectivity platform, announced that it has entered into a definitive agreement to acquire DataFleets, a cloud data platform that enables data silos to be unified without moving data or compromising privacy. This acquisition expands LiveRamp’s data protection capabilities to unlock greater data access and control for its customers. In addition, the […]
Klaviyo’s customers can now benefit from a certified cartridge [Klaviyo] today announced that it has launched a new integration with Salesforce Commerce Cloud, the fastest path to unified commerce. Commerce Cloud enables brands to provide personalised experiences for shoppers that span web, mobile, social and in-store. Now, brands can deliver unified experiences for customers that […]
