Paragone has become a part of the LinkedIn Marketing Partner Program, as the Actionable Performance Monitoring (APM) platform announces the partnership to optimise user reach. The collaboration will particularly help luxury brands as well as other categories of LinkedIn users to reach their target audience with relative ease. In a related development, the integration will […]
Dubai, the second largest emirate of the UAE, stands among the fastest growing e-commerce markets in the Middle East and North Africa (MENA), bearing the fruits of adopting incentivising policies and “smart government” initiatives. Recently, the Government of Dubai rolled out the emirate’s e-commerce strategy that aims to strengthen Dubai’s status as a global logistics […]
display, the social that pays, announced phase two of its displayFest lineup packed with a final two weeks of celebrity performances, interactive game shows and up to $2 million in cash prize giveaways. Since the beginning of May, the virtual concert series has taken off bringing the app to more than 2 million users. The […]
Poshmark a leading social marketplace for new and second-hand style for women, men, kids, pets, home and more announced a partnership with Snap to launch Poshmark Mini: a bite-sized social shopping experience of Poshmark that lives inside of Snapchat. Launching in the coming weeks, the Poshmark Mini empowers Poshmark’s and Snap’s social-driven communities to seamlessly […]
MindTickle announced the availability of Call AI, the first AI and machine learning-enhanced conversation intelligence solution for sales leaders to pinpoint gaps and identify winning behaviours to grow revenue. Integrated with MindTickle’s robust coaching capabilities, this advancement enables revenue leaders to make targeted improvements to help their salespeople close more deals. MindTickle brings together all […]
Snapchat at Snap Partner Summit 2021 announced a slew of updates that are aiming to grow its presence among creators, businesses, and developers. Real-time wrist tracking Snap, the parent company behind Snapchat and chief rival of Facebook-owned Instagram, introduced features called Creator Marketplace and Gifting to help creators attract monetisation. The company has also brought […]
Data quality platform Webbula is offering brands, agencies, media companies, and platforms access to Webbula’s audience data across more streaming channels through Tru Optik’s new self-service data marketplace. Webbula’s audience data includes several strategic data segments, including demographics, B2B, automotive, consumer interests, political, and financial. Now, customers can extend their reach to these audience segments […]
Vestorly, a venture-funded, AI-driven content curation company, has developed a new marketing program driven by increased interest in content curation. The content engine combines content marketing and content management’s primary components to intelligently curate original, third-party and licensed content. “Our team knows content curation inside and out and can effectively curate and personalise content from […]
Insight community platform Krealinks partnered with Rybbon, the digital rewards management solution for the launch of its brand-new community platform. For this launch, Krealinks wanted to offer its customers a new points-to-rewards system to gamify its communities, increase engagement and obtain quality information. Online communities have become a powerful model for marketing research, CX management […]
Vungle, a mobile performance marketing platform, announced the acquisition of TreSensa Technologies, a mobile ad creative technology company headquartered in New York. TreSensa provides app developers with an instant suite of playable ad builders and fully customisable game-play ad engines through its cloud-based tools for large gaming and brand studios such as Zynga, GSN, EA, […]
