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The acquisition will bring additional technology in-house, add AI engineering talent and deepen Zeta’s connectivity to frontier models.

Pixie analyses content patterns to identify channels exhibiting AI slop, while Famous Birthdays’ data provides an additional layer of human creator verification.

Agent Intelligence shows teams the effectiveness of the AI agents they build, the customer impact and what to do next.

Mobius helps advertisers generate ad experiences that engage consumers and drive full-funnel outcomes across brand and performance objectives within a single system.

DoubleVerify helps advertisers measure ChatGPT Ads’ impact across the customer journey while advancing brand suitability for conversational advertising.

Agent Teams coordinates teams of agents across a company's systems, its signals, and ZoomInfo’s intelligence to execute complete GTM motions from signal to action.

T-Brain supports use cases spanning search, retrieval, ranking, recommendations, advertising and agentic commerce experiences.

MoEngage for Shopify is composable by design, allowing merchants to start with individual channels without migrating their entire stack and consolidate later.

The integration will connect Prisma Direct with WBD’s ad tech system, streamlining how advertisers transact across WBD’s premium, culture-defining portfolio.

Jamloop’s new Verified Supply combines three core elements: direct supply, transparent delivery and independent validation.