CleverTap, the user engagement and retention cloud platform, has completed the acquisition of Patch, a unique technology that enables businesses to brand and embed communication channels — including in-app voice, chat, and push notifications — directly into consumer apps. Patch is designed to provide seamless, contextual, and secure communications between companies and consumers. More importantly, its […]
Cart.com, the first end-to-end eCommerce-as-a-service provider, recently announced the launch of a range of new and expanded headless commerce capabilities, further extending its leadership in the digital commerce arena. The new features are designed to support high-growth brands across all eCommerce deployments, providing maximum flexibility while enabling them to leverage the full power of Cart.com’s […]
Nu Skin Enterprises recently announced the acquisition of Mavely, an emerging social commerce platform that streamlines customer acquisition and social selling. The Mavely acquisition is expected to bring new social selling capabilities to Nu Skin brand affiliates, empowering them to help consumers more effectively discover, share and purchase products. Mavely’s proprietary technology will help Nu […]
makeSEA.com has joined forces with LEVR.tv to offer a new sense of reality at live sporting and entertainment events. For the first time ever, users can attend live and pre-recorded pay-per-view event experiences in VR and AR devices, along with others as if physically present together at the venue. Attendees experience live content produced by […]
Spotify has announced that it is set to acquire Findaway, a digital audiobook distribution for an undisclosed price. Findaway works across the entire audiobook ecosystem with a platform and offerings that serve authors, publishers, and consumers of this rapidly growing industry, which is expected to grow from $3.3 billion to $15 billion by 2027. “It’s […]
Israeli B2B intelligence company Lusha announced that it has completed a $205 million Series B financing round recently, at a company valuation of $1.5 billion. The round was led by PSG, with additional investment by ION Crossover Partners, bringing total investment in the company to $245 million. The company has developed a crowdsourced data community […]
F.N.B. Corporation recently announced that it has integrated its eStore shopping tool into the FNB Direct mobile app as part of a series of innovative enhancements that build on customers’ ability to bank digitally. Along with a significant upgrade to its mobile banking experience, including multiple new features, the Company has expanded its suite of online loan […]
DoubleVerify, a software platform for digital media measurement, data and analytics, has entered into an agreement to acquire OpenSlate, a pre-campaign contextual targeting platform that enables brands to align advertising with suitable or contextually relevant content across social video and CTV, for $150m (£111m). OpenSlate’s solutions provide insight into the nature and quality of ad-supported content […]
Recurrent Ventures announced that it has acquired independent digital media company Donut Media. Donut is renowned for its massive YouTube channel, which garners millions of views every week on a wide variety of automotive entertainment videos. This acquisition marks Recurrent’s first acquisition in the video space, representing gains in social, video, and eCommerce capabilities, and […]
L’Oréal Middle East has selected Accenture to help the beauty group across the Gulf Cooperation Council (GCC) use data and advanced technologies to deliver a more authentic and human-centred consumer experience across its brands. Accenture Interactive will leverage its expertise in data-driven marketing transformation to provide L’Oréal Middle East a more precise and connected approach […]
