Policybazaar.ae, UAE’s one-stop destination for online insurance and financial products marketplace announced a strategic partnership with Cars24. Under this agreement, customers can enjoy a trustworthy and hassle-free experience when buying a pre-owned car and a comprehensive car insurance policy to go along with it. This is a first-of-its-kind digital partnership that will revolutionise customer experience, […]
Ownit announced it has launched its core product, Ownit Connected Checkout links, to help brands drive sales conversion. This checkout experience allows brands to easily sell products with one tap at the point of discovery. Whether from a social media post, email, text message, or an online ad, when a shopper clicks an Ownit Connected […]
Wondershare Technology, a company providing simple and powerful digital creativity solutions, rolled out its flagship software, Filmora 11 across all platforms. This latest version of Filmora focuses on the software being more than just a video editor. Filmora 11 has added more than only features by collaborating with an array of leaders in video visual […]
Magnite, an omnichannel sell-side advertising platform, announced the acquisition of Carbon, a platform that enables publishers to measure, manage and monetise audiences in real-tisme. As the industry prepares for the deprecation of third party cookies and other third party identifiers, the acquisition accelerates Magnite’s seller-first, privacy-focused identity and audience solutions focused around first-party segments and […]
Careem is investing an undisclosed sum in a leading Egyptian food-delivery app, elmenus. The partnership connects customers with more than 12,000 eateries in five Egyptian cities. Careem co-founder and CEO Mudassir Sheikha “We’ve been very impressed with the elmenus teams’ drive and purposeful approach to building a successful food business. This partnership is an important […]
Brimore, Egypt’s largest social commerce platform, has invested $5 million in end-to-end logistics service provider Milezmore, Egypt’s first startup to provide cloud fulfilment, last-mile delivery, and customisable operations solutions. On the back of unprecedented growth, Brimore believed that investing in a company that manages all its logistics was the way forward, especially since Egypt still […]
Kochava, a real-time data solutions company for omnichannel attribution and measurement, has launched Search Ads Maven to help marketers optimise their keyword targeting and conquest keywords. Search Ads Maven is a suite of productivity and automation tools that help with keyword analysis, keyword targeting strategy, and Apple Search Ads (ASA) campaign management. It integrates with […]
FOG Software Group (FOG), an operating group of Vela Software, and Constellation Software announced the acquisition of Commerce Sync, developers of software that automates accounting for small- and medium-sized businesses. Following the acquisition, Commerce Sync will operate as an independent division of FOG Software Group. The addition of Commerce Sync expands FOG Software’s capability as […]
DoubleVerify, providers of a software platform for digital media measurement, data, and analytics, and Comscore, a partner for planning, transacting, and evaluating media across platforms, are pairing up to develop an integrated media quality verification and audience measurement solution to allow advertisers to measure the impact of their full media plans. With this partnership, DV […]
CSS and SupportLogic are pairing up to help businesses elevate their customer support experience proactively by preventing escalations, improving backlog management, and reducing customer adoption barriers. The partnership will also see SupportLogic and CSS execute several joint go-to-market programs and leverage the power of artificial intelligence and natural language processing. Together, both companies will help […]
