Benya Group, the digital solutions and ICT infrastructure provider in Egypt and the MEA Region, announced the signing of a Memorandum of Understanding (MoU) with OneWeb, the low Earth orbit satellite communications company. OneWeb NEOM JV, a joint venture formed by OneWeb and NEOM in the Kingdom of Saudi Arabia with the purpose of providing […]
Motoboy Delivery Services, the UAE’s RTA-approved sustainable electric bike logistics solutions provider, has launched its innovative services across Dubai. A homegrown on-demand express delivery solutions provider; Motoboy offers agile, economical and eco-friendly deliveries with a no-minimum distance required, for organisations, individuals and restaurants. Launched with an innovative business model that is employee-centric, the industry disruptor […]
To transform customer engagement with intelligent Human to Everything (H2X) interactions across all customer experience (CX) platforms of digital-first businesses Tata Communications, a digital ecosystem enabler, launched DIGO, an in-network, cloud communications platform to power up customer engagement for digital-first businesses. The platform offers a full suite of device-agnostic communications tools to seamlessly integrate into […]
Continuing changes to privacy and ad regulations force marketers to rethink user acquisition strategies ‘The App-ocalypse’, the new report from Bango, reveals that marketers are experiencing a negative impact on their bottom line due to new ad regulations and privacy changes. The research revealed that 59 per cent of marketers have lost revenue since Apple’s […]
MediaVision, the integrated digital performance agency, has unveiled a new tech stack giving advertisers the keys to predictive SEO, the weekly share of search data, and digital demand tracking at a brand and product level. The company claims the tech marks a significant development in the performance market’s capabilities and is designed to fill the […]
The Dubai Metaverse Strategy aims to increase the contribution of the metaverse sector to the emirate’s economy to $4 billion by 2030 The Dubai Metaverse Strategy, which was announced by the Dubai Ruler Sheikh Mohammed bin Rashid Al Maktoum earlier this month, aims to increase the contribution of the metaverse sector to the emirate’s economy […]
Retail giant Jashanmal is set to aggressively expand its regional footprint with the launch of its first store in Mall of Oman, said Shuja Jashanmal, group chief officer for department stores, Jashanmal National Company. “Strong bilateral trade relations between neighbouring countries have been in place since pre-nation times between the tribes and ruling families within […]
IKEA retailer Ingka Group is reported to spend 3 billion euros ($3.2 billion) through 2023 on new and existing stores, much of it to modify its trademark out-of-town outlets so they can double up as eCommerce distribution centres. The company informed that the money would be spent across all regions, though about a third is […]
Dstillery, a custom audience solutions company, launched Custom Patient Targeting, a privacy-safe predictive behavioural targeting solution for healthcare. Powered by Dstillery’s ID-free technology, Custom Patient Targeting uses artificial intelligence-powered predictive modelling to learn how, when, and from where patients browse the web. When combined with a seed data set representing a desired patient outcome, Custom […]
Apogee Interactive, a digital engagement and customer communications strategy platform, announces utilities using their outbound communications platform. Envoy will have access to a robust utility branded marketplace. The product dashboard now included in the end-to-end solution allows utilities to provide customers with a streamlined, personalised journey that guides them through onboarding, energy education, program participation, […]
