28 minutes agoNew research reveals that culturally relevant brands are valued nearly 3x higher, giving CMOs new evidence that investing in culture directly drives long-term business value.
23 hours agoThe Buy Box shifts in minutes. Stockouts hit search rankings for weeks. Retail media runs on real-time auctions. And most brands are still checking in once a week.
a day agoThe updates reflect Quantum Metric's continued investment in the platform infrastructure enterprises need to move faster from digital signals to intelligent action.
a day agoAdstra and Evorra are reinforcing a shared commitment to the open internet, giving advertisers ownership over how their data is sourced, governed, and activated.
4 days agoThe integration of SCC provides Podean’s clients with an additional unfair advantage in capturing the virality and conversion potential of the platform.
4 days agoListrak's platform allows marketers to deliver a smooth customer journey at every touchpoint, building on first-party data and tailoring the experience to increase revenue.
4 days agoNew digital pricing and spend benchmarks by Guideline add insights into campaign sizes, CPM ranges and added-value inventory across the digital advertising market.