Sprout Social, a provider of cloud-based social media management software, has added Yelp to its review management capabilities. Recent studies show that 86 per cent of consumers read online reviews, and 91 per cent of consumers aged 18-34 trust reviews as much as a personal recommendation. As brands seek to manage the growing volume and […]
Yelp recently announced new features including custom search filters, a new review flow, themed ads and Project Cost Guides. Optimising the search experience for services businesses, Yelp is helping users hire professionals in an easier format. For instance, when a user searches for popular services, they will find custom search filters to help them refine their search. […]
MatchCraft announces the launch of Powered by. In productising MatchCraft’s suite of APIs, third-party platforms gain access to the technology used by AdVantage to power search, social, and display campaigns for local businesses across the globe. At the core of Powered by is a suite of cross-functional, multi-channel APIs that provide access to robust and […]
