Treasure AI

The new marketer-facing user interface lets teams build, launch, and manage real-time website personalisation, powered by Treasure AI’s unified customer data and real-time decisioning.

Personalisation used to be a campaign humans planned and a system delivered. Now it is a continuous decision an agent makes — every millisecond, across every channel, against the full depth of the profile, not the five attributes that fit in an email tool, says Rafael Flores, Chief Product Officer at Treasure AI.