SaaS

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In case you missed it, here’s a look at the top headlines in the marketing and technology landscape. The news selected presents a snapshot of the evolving consumer terrain, how technology is being optimised to solve growing marketer challenges and significant drivers of customer experience trends. 

It will help CleverTap’s customers in the UAE strengthen compliance in accordance with amendments to the DIFC.

The new product enables businesses to leverage their purchasing power in transactions by embedding social impact funding into their request for proposal (RFP) award criteria at no additional cost ScaleWith, a market-making SaaS technology company that embeds social impact funding into B2B and B2G transactions, announced it has launched BuyWith, a new product that enables […]

“Talk about a problem statement, how your tool solves the problem statement, and get your prospective customer’s attention. And for that, you need to know everything about your audience,” says Prasad Ramakrishnan, CIO at Freshworks. Prasad Ramakrishnan happened to be a customer of Freshworks twice in 2013. The first time, he was looking to migrate […]

Slide, a Software as a Service (SaaS) platform for GCC, has raised $1.75 million in funding to accelerate its regional expansion following its beta launch in December 2021. This round of funding saw participation from Unifonic through its investment arm “UnifonicX”, alongside a number of strategic angel investors from the region. Slide provides businesses with […]

Like Digital & Partners will join BigCommerce, an open SaaS eCommerce platform for fast-growing and established B2C and B2B brands. Like Digital & Partners’ strategic partnership with BigCommerce continues to move the dial of what’s possible in eCommerce, with a focus on agility, flexibility, and future scalability for luxury clients. Recent successes have included the […]

Precisely, a provider of data integrity solutions released a single-tenant SaaS deployment model for its Automate Evolve and Automate Studio Manager products. The single-tenant SaaS offering will help simplify customers’ IT environments while still delivering the benefits of automating complex SAP processes. The Automate Evolve and Automate Studio Manager SaaS offerings eliminate most on-premises server-based […]

In the last few years, Turkey’s marketing technology landscape has witnessed accelerated growth, especially in the eCommerce, SaaS and logistics sectors Two words that best describe Turkey’s martech landscape in the last few years are ambitious and determined. Turkey has seen a significant increase in business investments in the last few years. By the end […]

Why is self-service support important for SaaS? Read on to find out. What’s not to like about self-service SaaS, it’s less intrusive, and users can explore and solve their problems at their own pace. Making the case stronger for SaaS providers are the various surveys – users want to be in control, and 40 per […]