Retail Media

AdAdapted’s Add-It Pathways grants brands the ability to select multiple call-to-action (CTA) options to incorporate into their ad unit.

Goldbach and GoWit aim to build a comprehensive retail media ecosystem, providing retailers and advertisers with innovative, data-driven advertising solutions.

Xnurta’s AI Reporting Agent automates advertising reports for ecommerce brands and agencies, saving time and delivering custom insights using deep research and real-time data.

Koddi is expanding its integrations with leading in-store media technology providers to give retailers greater flexibility and a more seamless experience.

Quartile Pro Suite enhances Amazon advertising with audience targeting, market intelligence, and AI-driven insights, helping brands improve performance and stay competitive in the retail media space.

Pairzon’s Retail Media Solution uses actual in-store and online transactional data to generate predictive audience segments in real time.

Retail Media is evolving into Commerce Media, unlocking omnichannel, data-powered advertising that transcends traditional retail boundaries. From in-store displays to AI-driven off-site ads, the future of consumer engagement is everywhere—and it’s just getting started.

The partnership leverages dunnhumby’s AI-driven solutions and retail expertise and Bridg’s innovative identity resolution and collaborative media solutions.

Consumer sentiment is crumbling under inflation, layoffs, and tariffs. But in a downturn, opportunity belongs to brands that double down on trust, value, and CX.

Unlike traditional media, retail media places ads right at the moment of purchase, making them feel less like interruptions and more like relevant recommendations.