Retail Media

The InMarket-Basis partnership turns the existing integration into a full-funnel solution, linking ad exposure to real-world visits and sales across retailers and RMNs.

Pattern Intelligence (Pi) combines active sensors, automated action loops, and proprietary data points to identify new opportunities and accelerate brand growth.

The approach enables brands to maximise the impact of creator content across multiple retailer audiences using a data-first approach in selection and amplification, adding scale without sacrificing relevance.

Albertsons Media Collective’s onsite incrementality measurement is designed to provide a transparent and consistent approach to evaluating performance.

With WunderKIND Ads and Attain, the integration significantly upgrades targeting and measurement capabilities, which enables advertisers to maximise ROI and capture high-value consumers during peak shopping periods.

Commerce Observability ties together ads, retail, competition, and cross-channel signals into a connected layer that your teams and AI can act on.

The Liquid Activation solution allows marketers to size, build, and distribute audiences in minutes, helping teams keep pace with the rapid speed of modern media planning.

Built on the foundation of Amaze’s recently launched proprietary DSP, the platform turns creator activity, storefront traffic, and transaction data into actionable audience targeting, media activation, and insight for brands and agencies.

The acquisition combines Adsmovil’s retail media, mobile and DOOH capabilities with MiQ’s AI-powered operating system to serve global brands across the region.

Built on Lifesight’s Unified Measurement OS, Mia allows marketing teams to interact directly with their performance data and receive smart recommendations based on unified measurement across online and offline channels.