retail marketing

"The answer to the billion-message problem isn't another message. It's making every message relevant," says Jema Birkmeyer, VP, Strategic Accounts at Attentive.

With Listrak Studio, marketers combine Figma’s design flexibility with Listrak’s email framework, validated across Outlook, Gmail and other major clients.

Merkle MENA’s Deepak Mankani outlines that only retailers who move from fragmented stacks to integrated, agentic CXM will bag higher conversion, bigger baskets, and lower service costs.

AI Grow analyses website visitor behaviour in real time to identify the optimal moment to present email and SMS sign-up invitations.

The integration brings real-time, automated email, SMS, and omnichannel marketing capabilities directly into Lightspeed Retail.

A new OAAA and Kochava study found that OOH advertising delivers stronger measurable outcomes than CTV and broadcast TV, driving higher in-person visits, digital engagement, and sustained consumer action.

The new eBook exposes "Catalog Anemia" as the silent feed crisis draining ROAS as Google AI Overviews, AI Mode, Google Lens, and Shopping Product Grids reshape how consumers discover and buy products.

AI in the retail industry presents a host of features that tailors the customer experience throughout the journey. Let’s find out how some of the renowned Middle Eastern brands are using AI to enhance the customer experience in retail. AI-based solutions prospect cost-saving of a whopping USD 340 billion within current deployments. In the Middle East […]

Springbot, a marketing automation platform, adds a new messaging channel and personalisation opportunity for retailers with the launch of Short Message Service (SMS) Marketing This allows merchants to plan their communication strategy across email, social and now text with their shoppers.  After an easy setup and keyword selection process, retailers can use the channel to […]

Retail Marketing Technology Company Identified by Gartner as Innovative, Impactful and Intriguing Bluecore, the marketing technology company reimagining how the world’s fastest-growing retail brands transform casual shoppers into lifetime customers, today announced that it has been included in the 2020 list of Cool Vendors in Multichannel Marketing by Gartner. Gartner’s Cool Vendors are companies, named […]