MarTech

Pega Infinity takes a fundamentally different approach, harnessing AI's creative potential while promoting dependable execution for enterprise-grade reliability.

Adobe and Medallia are deepening their collaboration, enabling companies to use Medallia’s customer insights within Adobe’s tools to understand audiences and deliver personalised experiences that drive results.

This partnership between Hightouch and Narrative reflects a shift in adtech and martech from monolithic, single-vendor platforms to flexible, composable, cloud-native solutions where enterprises control their data and activation.

dunnhumby Incubate offers a unique opportunity for early-stage companies working in data science, AI, retail tech, and customer experience to collaborate with dunnhumby’s experts and global clients.

Founded from Flagship’s Pioneering Intelligence Initiative, Extuitive is an AI-native venture at the frontier of AI, science, and entrepreneurship, pushing the boundaries of innovation.

Orlando Beakbane, Principal Customer Success Manager, Enterprise at Braze, highlights how creativity, powered by AI, automation, and data storytelling, is becoming the key differentiator for brands in a world of lookalike marketing.

The $27.5 million investment, which is a mix of Series A equity and debt, will accelerate Markup AI’s product development, expand developer integrations, and scale go-to-market efforts globally.

Later's Brand Suitability Insights analyses 12 categories, from profanity to competitor conflicts, to help mitigate potential downsides while also surfacing the upsides of creator partnerships.

VidGen enables publishers to turn article copy into branded, voiced video within minutes, using licensed visuals and direct publishing across platforms.

From AI-powered personalisation to agentic marketing, discover why MEA and SEA are shaping the future of customer engagement in martech.