loyalty program

Ahmed Khairy, CEO of Gameball talks about why true loyalty goes beyond transactions—brands must build emotional connections, personalise experiences, and leverage AI to stay ahead.

Petbarn has engaged reo to build a best-in-breed retail media network, technology and data stack, including hardware, software, services and media sales.

Through the launch, Toyota aims to provide customers with a platform that consolidates its entire line of products and services.

AI has the potential to enhance or achieve strategic loyalty initiatives retailers have long sought—true one-to-one marketing and customer interactions, the genuine ability to influence purchasing decisions at the moment, and an effective lever for incremental spending.

The new Monarch membership tier is available by invitation to Changi Rewards members who spend at least S$25,000 in a year at Changi Airport, iShopChangi, or Jewel.

EaseMyTrip.com's collaboration with Shoppers Stop for the 'VACATION READY' campaign sets a new standard in vacation shopping.

American Express and Myer have joined forces to allow customers to spend membership points and earn loyalty rewards online. Myer has announced a partnership with American Express that allows card members to use their American Express Membership Reward points to purchase items on Myer’s ecommerce store. American Express card members earn reward points as they […]

Poor data utilisation impacts member value understanding and personalisation, raising the possibility of attrition due to inadequate interaction.

Saudi Arabia’s national flag carrier is all set to leverage artificial intelligence and emerging technologies to boost customer experiences in sophisticated and meaningful ways As Saudi Arabia looks to create an AI-powered, date-driven economy by applying cutting-edge AI solutions diversified across sectors, air transport is set to benefit from these plans greatly. In September 2022, […]

flynas, the Saudi air carrier and the leading low-cost airline in the Middle East, announced relaunching its loyalty program “nasmiles”, with new exclusive offers and rewards for members. Under the slogan “More travel, more nasmiles,” the revamped program allows members to earn points for every riyal spent on their domestic and international flights, Economy and […]