LinkedIn

The solution enables event and marketing teams to securely sync attendee and invitee data from Cvent into LinkedIn Campaign Manager, eliminating disconnected digital marketing workflows.

New ON24 and LinkedIn collaboration will simplify event creation and promotion, expand audience targeting and reach, and deliver measurable impact for marketing, sales, and business teams worldwide.

The collaboration between Adobe and LinkedIn helps businesses create, manage, and optimise B2B video campaigns, allowing them to produce high-quality content with minimal resources and without expert skills.

Launched last year as the Wire Programme for publishers, it was rebranded in May 2025 to include creators. Since then, LinkedIn has added over 70 partners, with creator numbers nearly doubling since 2021.

Innovid’s integration allows clients to activate and optimise LinkedIn’s CTV Ads alongside campaigns running across social, digital, and CTV channels—all from a single platform.

With the LinkedIn partnership, Ricoh aims to improve engagement with new and existing customers, to better understand their business needs, and provide industry-leading integrated digital services.

AI-assisted search automatically selects the right search filters, based on the prompt, to help ease lead identification workflows. It also offers sellers recommendations for search prompts that can help uncover warm connections.

The three tools will help companies understand how they're doing in the space, how their work is matching up against industry peers, and where they could or should focus next.

LinkedIn at its inaugural B2Believe event, unveiled tools to help B2B organisations future-proof their marketing strategies against the current economic landscape. LinkedIn is launching a measurement tool and ad formats to help advertisers measure ROI, ensure they are reaching the right people, and identify how touchpoints across LinkedIn contribute to business outcomes. The new tools […]

Machine learning algorithms form the backbone of social media platforms. Keeping users hooked and presenting a curated slice for brands to leverage effectively. But how do they work?