GenAI

The collaboration will enable Xfinity to design and build technology solutions that will scale creative production while strengthening a cohesive and consistent brand identity.

By combining advanced video generation models with its vast content library, Shutterstock enables teams to create high-quality, commercial-ready videos with clear licensing and consistent standards.

Performance marketing has reached a turning point. As 2026 unfolds, there are three shifts marketers need to watch and prepare for.

Leaders from Rain, UM MENAT, LuLu Group, Wego, and Global Hotel Alliance shared how genAI is reshaping marketing. From domain-specific agents to governance and human oversight, they stressed the need to pair automation with empathy, creativity, and trust.