GenAI

Omneky is committed to continuous innovation, with future updates to Smart Ads including an API and AI-agentic media buying.

Nexla uses AI to connect, extract metadata, and transform source data into human-readable data products, called Nexsets.

Emplifi Fuel transforms how customer-obsessed marketing and customer care teams work by combining VoC data with industry-specific knowledge.

Pega Customer Engagement Blueprint enables brands to optimise AI-driven personalisation and journey orchestration, helping users quickly visualise customer journeys.

64% of data teams are already using genAI, and every organisation surveyed has, at minimum, plans to use genAI in the future.

Fujitsu plans to gradually increase the number of available LLMs from other companies to meet customer needs.

Adobe GenStudio dentsu+ delivers on the combined power of creative, production, media, and digital experience, leveraging dentsu’s unique Merkury data sources.

In collaboration with Braze, Martechvibe is excited to examine how businesses are adapting to generative AI (GenAI) while aligning business priorities with customer demands.

The solution leverages the Cognizant Neuro® AI platform and generative AI-powered Now Assist solution to support every retail operations touchpoint.

Rewind 2024: AI revolutionised marketing in 2024, driving creativity, precision targeting, and compliance.