Martech
How Can Data Breaches Affect Brand and Reputation
While one cannot ensure 100 per cent protection against data breaches, building the right frameworks and a conducive culture goes a long way in minimising risks.
While one cannot ensure 100 per cent protection against data breaches, building the right frameworks and a conducive culture goes a long way in minimising risks.
Sendlane, an email and SMS marketing automation solution provider, has integrated with Justuno to allow eCommerce merchants to grow their subscriber lists by capturing first-party data (emails, phone numbers, consent, etc.) for behaviour-based automation and onsite marketing. Data collected through the Sendlane and Justuno integration allows Sendlane users to better understand the behaviours and attributes […]
In the UAE, factors such as a well-managed crisis and Expo 2020 Dubai have vastly increased the flow of business among retailers. What would normally take years, took only months for relevant technologies to be rolled out. The retail industry experienced tremendous growth in 2021. Increasingly, retailers are adopting tech-enabled solutions to create a hassle-free […]
Wipro Limited, a global information technology, consulting and business process services company, has announced that it has signed an agreement to acquire LeanSwift Solutions, a system integrator of Infor Products whose service capabilities include ERP, eCommerce, digital transformation, supply chain, warehouse management systems, business intelligence and integrations. The acquisition aligns with Wipro’s strategy to invest […]
Aramex, the global provider of comprehensive logistics and transportation solutions, announced that it has partnered with Virtuzone, the company formation specialists in the UAE, to launch AMP – the first eCommerce-focused accelerator programme in the UAE and the MENA region. As an official partner of Virtuzone for AMP, Aramex will provide AMP members with preferential […]
Ex-military man Joseph Carter recently founded Automation Pays, a full-service eCommerce automation service helping people launch and maintain their stores on Amazon, Walmart and more. Automation Pays helps sellers automate and optimise on many different platforms, including Amazon, Walmart, Facebook, Target and Shopify. The company’s unique, full-service packages include eCommerce store management, customer service, returns […]
For over a decade, marketing leaders have struggled to quantitatively link social media to business outcomes. Now, after being forced to rely on social media significantly more during the pandemic, it seems something has finally clicked. Nearly two years since the beginning of the pandemic, this shift in consumer spending has shown no signs of […]
LiquidPixels, the dynamic imaging solutions provider, announced the results of a new survey that surfaced fears from eCommerce and retail website leaders over the effects of sub-optimal image performance on their websites. A lack of site image analytics and increased complaints about slow load times have retail leaders anxious about the holiday season. Worries include […]
Opontia, a startup that acquires and grows eCommerce brands, announced that it has raised $42 million. The Series A funding round was a mix of equity and venture debt, with STV, the largest venture capital fund in the Middle East and North Africa, leading the equity investment. Further testament to Opontia’s potential and strong expansion […]
WaffarX, the first-ever cashback shopping service in the Mena region, has completed a multi-million dollar financing round led by the Silicon Valley venture capital firm, Lobby Capital, marking the latter’s first investment in the Mena region. Lobby Capital is experienced in investing in successful cashback platforms, having been an early investor in the US firm […]