ecommerce

SimplicityDX introduced its SimplicityDX Edge experience platform, a software-as-a-service (SaaS) offering that enables eCommerce, digital, and marketing managers to proactively manage shoppers’ experiences for campaigns and promotions at the edge. SimplicityDX uniquely prioritises campaign and promotion performance by combining user experience, campaign, and product availability data. By combining AI-powered digital experience analytics with campaign, product, […]

To be ahead of the game, eCommerce companies will require to adapt and integrate technologies, such as virtual try-on, gaming and interactive storytelling concepts that increase engagement Imagine watching a TV show and buying the pretty dress one of the stars is wearing within the show’s environment. Or better, smart, interconnected appliances remembering to buy […]

As technology constantly evolves, retailers can upgrade to better methods of customer experience The pandemic ravaged global economic performance, and consumer appetite for digital and contactless shopping radically increased during the lockdowns. In response, retailers quickly sought to change their priorities and operations. Loss of income and declining consumer confidence have driven the decrease in […]

Shipium, the technology-driven supply chain and logistics company seeking to solve “the Prime problem,” announced the raise of its $27.5 million Series A. Shipium was founded by the veteran teams that built the technology powering Amazon Prime and Zulily’s supply chain. This round brings Shipium’s total funding to $38.7 million since its inception in 2019, […]

Globally, eCommerce revenue is expected to reach $7.4 trillion by 2025. Brands are flocking to eCommerce, with an estimated 12–24 million sites across the globe. As more brands compete for customers, the future eCommerce landscape could look completely different. Over the next few years, eCommerce is expected to undergo many changes. Social commerce is at […]

KSA-based Kaya, an eCommerce and logistics solutions company specialising in beauty and personal care, has closed a seed funding round of $2.6 million from Revival Lab, a startup studio, with participation from Al-Dowayan Investment Company and Al-Sulaimaniya Investment Group. Kaya started in 2018 with a direct-to-consumer business model and has boosted the growth of its […]

In the last few years, Turkey’s marketing technology landscape has witnessed accelerated growth, especially in the eCommerce, SaaS and logistics sectors Two words that best describe Turkey’s martech landscape in the last few years are ambitious and determined. Turkey has seen a significant increase in business investments in the last few years. By the end […]

UAE group Barq EV, a specialist in the field of smart mobility and logistics solutions, has announced the official launch of its operations in the UAE. The startup is scheduled to provide its customers with an integrated package of products and services that contribute to enhancing the last-mile delivery experience. This initiative comes in line […]

FlapKap, a company revolutionising eCommerce and SaaS growth in the MEA region, announces its launch and successful completion of a $1.2 million fundraise. The fundraising was led by A15, the leading MENA venture capital firm, and one of the most prominent backers of early-stage start-ups in the region. FlapKap is the regionally contextualised version of […]

Triggered cross-channel campaigns have a 93 per cent higher click-through rate than triggered single-channel campaigns. Most marketers are realising the need for a customer-centric rather than channel-centric approach. What they also need to understand is that the changing customer behaviour and the evergrowing number of channels call for a cross-channel approach as well. Blueshift, provider […]