CX Challenges

McKinsey and the Business of Fashion identified five major themes that could help the fashion industry address some CX challenges and unlock opportunities.  The fashion industry has been a significant player in innovation and a technology user – from the needle and sewing machines to eCommerce and artificial intelligence solutions. Today, fashion technology is witnessing […]

When it comes to knowing what customers want, engaging with them by talking about similar interests or issues that they care about, and dealing with customer complaints — now it’s all taking place on social media. It’s 2021, and following the pandemic-induced lockdown, which had a significant impact on customer behaviour change, customers are looking […]