Criteo

The partnership enables mutual clients to leverage their first-party data to deliver targeted and relevant advertising that drives measurable outcomes Criteo S.A., the global technology company, powering the world’s marketers with trusted and impactful advertising, today announced a North American partnership with Zaius Inc., the Activated Customer Data Platform (CDP), to provide enhanced targeting capabilities across the […]

The platform enables retailers to grow advertising revenue by providing transparency, flexibility and control to brands and agencies Criteo S.A., the global technology company powering the world’s marketers with trusted and impactful advertising, today announced the launch of its first-to-market, self-service Retail Media platform. Retail media, the placement of brand-sponsored advertising within retailer e-commerce sites […]

Criteo Announces New Traffic Generation Solution to Increase Engagement in Clients’ Upper-Funnel Campaigns Marketers can now engage with over 300 in-market commerce audiences higher in the customer journey. Criteo S.A. (NASDAQ: CRTO), the global technology company powering the world’s marketers with trusted and impactful advertising, today announced the global availability of its marketing solution for traffic […]

Criteo S.A., the advertising platform for the open Internet, announced a global partnership with Pixalate, the world’s first cross-platform ad fraud detection and prevention solution. As invalid traffic (IVT) continues to plague the advertising industry, Criteo is committed to making additional investments that will provide an increased scope of protection against IVT and low-quality inventory. […]

Criteo, the advertising platform for the open internet, announced strong results following the launch of in-app native ads with MoPub, the Twitter-owned mobile monetisation platform. By launching this engaging ad format, which sees 4X higher clickthrough rates than banner ads, total conversions for Criteo advertisers on MoPub inventory increased 90% from Q2 2018 to Q2 […]

Criteo, the advertising platform for the open internet, has announced its strategic partnership with Custora – a customer intelligence platform that uses machine learning to power personalised marketing, as part of Custora’s Global Audience Partner Program. Companies including Tommy Hilfiger, Tiffany & Co., and Bonobos use Custora’s customer intelligence platform. The partnership will leverage Custora’s […]