content intelligence

As a part of the partnership, Tubi Media Group will also test Gracenote IDs in programmatic bid streams to improve contextually relevant advertising.

The integration embeds Gracenote content intelligence directly within PubMatic's platform for activation across premium streaming inventory.

New AEO capabilities within the Siteimprove.ai Search solution enable enterprises to track AI citations, prompts, share of voice, and sentiment across answer engines in a single, unified platform.