Content Creation

By integrating Janus-Pro as an Open Tool, GPTBots empowers businesses to unlock new creative possibilities while streamlining visual content creation.

The acquisition enhances MotionPoint's ability to deliver enterprise-level multilingual marketing solutions that deliver unique content at scale.

The Scene’s advanced targeting algorithms connect content creators and publishers with relevant audiences, ensuring their message reaches the right people at the right time.

Adobe Express enables creative professionals to take their content further with easy video, design, animation and social capabilities.

Publicis and Accenture will work closely with Mondelēz marketing teams to realise the vision of redefining consumer goods marketing.

TikTok’s Commercial Music Library, via the Symphony Assistant add-on, will provide Adobe Express customers to quickly create, score and publish high-impact content to grow their brand.

Adobe’s new advances include Brand Controls, Bulk Create, Generate and Firefly Custom Models, enabling marketers to reuse and adapt content for upcoming campaigns.

Adobe Express brings popular Firefly generative AI features like Text to Image, Generative Fill, Text Effects and Text to Template to mobile devices for the first time. 

This integration will enable brands to speed up content ideation, creation, production and activation through generative AI into their own marketing technology platform.

The technology enables marketers to automatically determine the tone of their messages, leverage user engagement data based on emotion analysis to develop hyper-personalised content. CleverTap has integrated OpenAI with the CleverTap platform and launched its artificial intelligence-generated content creator Scribe to generate campaign creatives, analyse emotions, and rewrite them. Scribe can interpret the emotion of […]