Content Creation

New AI-powered capabilities—including GenStudio for Performance Marketing, Firefly Design Intelligence, and Firefly Creative Production for Enterprise—simplify the process of scaling on-brand and personalised content.

The new integration allows brands to send finished designs directly to Sprout publishing without ever leaving Canva, accelerating workflows and reducing errors between creative and social teams.

Glu allows users to publish content across multiple channels directly within the platform.

By integrating Janus-Pro as an Open Tool, GPTBots empowers businesses to unlock new creative possibilities while streamlining visual content creation.

The acquisition enhances MotionPoint's ability to deliver enterprise-level multilingual marketing solutions that deliver unique content at scale.

The Scene’s advanced targeting algorithms connect content creators and publishers with relevant audiences, ensuring their message reaches the right people at the right time.

Adobe Express enables creative professionals to take their content further with easy video, design, animation and social capabilities.

Publicis and Accenture will work closely with Mondelēz marketing teams to realise the vision of redefining consumer goods marketing.

TikTok’s Commercial Music Library, via the Symphony Assistant add-on, will provide Adobe Express customers to quickly create, score and publish high-impact content to grow their brand.

Adobe’s new advances include Brand Controls, Bulk Create, Generate and Firefly Custom Models, enabling marketers to reuse and adapt content for upcoming campaigns.