CIOs and CMOs need to work together to address digital customer experience and expectations. In 2020, more than half of the global population went online. Put simply, this means that more people now use the internet than those that do not. As a result of this shift, businesses now need to leverage the opportunities introduced […]
“Secrets to a Successful Digital Transformation” Earns BEST of 2020 Award Digital transformation expert, thought leader and founder of PIP Consulting Group Paul J. Bailo, Ph.D., has garnered the BEST of 2020 award by Interface- Technology and FinTech, a leading digital brand for C-level executives, for his new, three-part digital podcast, “Secrets to a Successful […]
Mining data for meaningful insights and making data-backed marketing decisions in real-time is the key to success for today’s brands across industries. An intelligent marketing automation platform can help businesses create a personalised user experience for website visitors. To reshape customer interactions on digital channels and transform them into a more flexible and personal space, businesses need […]
