adtech

As part of the collaboration, Google Cloud's advanced Gen AI tools will be used with WPP's proprietary marketing and advertising data. 

In this new update, global advertisers will now have the ability to deploy advanced brand suitability controls, including ‘Category Exclusions’ and ‘Vertical Sensitivity’ controls.

Through this partnership, advertisers will have more access, allowing them to interact with customers on the living room’s main screen.

Veritone’s Advertising and Content Intelligence Suite enhancements will empower customers to overcome data granularity loss from Google Analytics GA4 with Attribute Pixel. 

The partnership will allow more brands to seamlessly reach Roblox’s global community of over 71 million daily active users.

The new musical identity of M1 will be incorporated into advertising campaigns, customer support correspondence, and digital channels.

Through the Halan super app, users gain unprecedented access to a wide array of financial tools and services, seamlessly integrated into a single platform.

The investment will fuel Mubashir's expansion and technological plans as well as its mission to provide its clients with the most effective and comprehensive solutions both in the country and regionally.

The latest update leverages the capabilities of machine learning algorithms, enabling Reddit’s ad platform to analyse various factors, such as target audience, ad objectives, effective ad copy suggestions, etc.

The Content Intelligence Hub unites the strengths of Adobe, AWS and Deloitte Digital to bring brands a transformative solution for secure, intelligent content creation and personalisation.