acquisitions

T-Mobile will also help marketers and advertisers reach consumers with more addressable and measurable solutions, delivering greater efficiency and ROI.

Inoria introduces a Genesys CX solution that seamlessly aligns with CallTower’s best-in-breed unified communications offerings.

Novacy’s AI-powered conversation intelligence technology provides deeper insights into virtual sales meetings.

Later’s AI predictive analytics will now leverage first-party performance data from Mavely’s network of more than 120,000 creators.

The acquisition comes as Stagwell expands its global footprint and invests further in AI-enabled solutions at the forefront of digital marketing.

Omnicom shareholders will own 60.6% of the combined company and Interpublic shareholders will own 39.4%, on a fully diluted basis.

With Frame AI’s capabilities, HubSpot will accelerate its ability to unify structured and unstructured data across the customer journey at scale.

The combination of Interactive Edge with Nuqleous’ retail analytics will empower category management and sales teams to scale their impact.

OneMagnify will leverage the breadth of Emodo’s capabilities while Emodo will operate as a separate company moving forward.

Hardhat CEO and founder Dan Monheit will be a partner in Thinkerbell and take on the role of Chief CX Thinker.