Ajman DED, noon.com Ink Deal To Empower SMBs in UAE

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Ajman Department of Economic Development (Ajman DED) and noon.com, the region’s homegrown digital marketplace, are teaming up to support the growth and success of small and medium-sized companies and entrepreneurs in the emirate.

This agreement comes in line with the rapid and steady growth in eCommerce rates that the world is witnessing as a result of changing consumer patterns and to overcome the coronavirus pandemic.

Abdulla Bin Nassir Al Nuaimi, Director of Planning and Business Development, Ajman DED, said, “Through this cooperation, we aim to inspire innovation, encourage local entrepreneurs and assist in the SMEs’ digital transformation in the emirate, with which we seek to provide the best tools to achieve growth and success in light of the challenges facing them, the latest of which is the coronavirus pandemic.”

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The partnership will also enable entrepreneurs in Ajman to market and promote their products through the electronic platform ‘Noon Mahali’, which contributes to their spread in new markets and raising their sales percentages.

The platform will also provide customised online training courses designed to guide sellers through the best practices of online selling, including how to improve and expand their offerings to better reach customers across the region.

“This agreement strengthens the partnership with the private sector, which has become a major partner and supporter of the government sector in achieving its strategic vision. We continue to devote our efforts to cooperation with industry-leading institutions that provide knowledge and resources to the SMEs,” said Al Nuaimi.