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CX

AI-powered,-Voice-enabled,-Self-service-Technologies-Set-to-Transform-CX-in-2022

Will AI-powered Voice-enabled, Self-service Technologies Transform CX? 

In 2022, businesses tapping into the power of AI-powered technologies to enable omnichannel, multi-experience, personalised moments will solidify customer loyalty. Businesses that put customers at...

Working Towards a Mission Driven CX

Industry experts share their opinion on the CX trends and challenges that will drive businesses in 2022 While customer experience (CX) has the prime focus...
Feelings-And-The-CX-Journey

Feelings And The CX Journey

Earlier this year, Coca-Cola replaced its logo with inspiring resolutions for 2021 on its new cans. It was a marketing strategy to inspire positivity...
CX Management Platforms for Your Business

CX Management Platforms for Your Business

A customer experience (CX) management platform enables businesses to manage, measure, and improve their overall customer experience. To deliver amazing CX across channels and customer...
Customers-Are-People,-Not-Numbers--Alexander-Genov

Customers Are People, Not Numbers: Alexander Genov

Speaking at the CX NXT, Alexander Genov, Head of Customer Experience Research, Zappos said appealing to customers’ emotions is more powerful than pricing. When businesses...
CX-NXT-Round-up-Day-1

CX NXT: Emotional Engagement With Customers Is Key 

For brands seeking to improve customer experience and increase customer loyalty, the payoff can be huge if they create an emotional connection. Day 1 Emotion is...

CX Leaders And Their Lessons

Providing an outstanding customer experience (CX) has become increasingly important as we move to hybrid environments. CX isn’t just about digital spaces. Even for local...

Is Your Brand A High-Maturity CX Champion?

The 2021 State of CX Maturity Report surveyed more than 3,000 CX decision makers to understand the characteristics and benefits of CX leadership. Improving customer experience...

CXO’s Role Is Changing? Maybe Not

The COVID-19 pandemic has galvanised companies to reorganise their business around delivering exceptional experiences, as many, even the ones known for delivering exceptional customer...
How-Customer-Identity-Helps-Marketing-Deliver-Better-CX

How Customer Identity Helps Marketing Deliver Better CX 

According to an Optimizely report, Reimagining Commerce Report 2020, most consumers use six or more channels and two devices before making a purchase. They research...

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