19 hours agoThe Provarity-Consensus partnership signals a commitment to modernising presales, turning fragmented, manual processes into a scalable engine for revenue growth.
19 hours agoThe new features span campaign planning, guaranteed delivery, and measurement, closing key operational gaps in how pDOOH is planned, bought, and measured.
19 hours agoDoorDash’s new ad formats, global offsite reach, and a LiveRamp partnership give advertisers new ways to connect with high-intent consumers ready to buy.
19 hours agoAs AI agents reshape marketing operations, CMOs are being challenged to focus less on execution and more on governance, brand stewardship, and content quality to ensure long-term visibility and business impact.
4 days agoThe AI Demo Agent is an always-on AI product expert that runs structured discovery, qualifies buyer intent, and delivers personalised product demonstrations on demand.
4 days agoNew integration strengthens Similarweb’s position as the trusted digital data layer powering AI-driven business workflows in Perplexity Computer.
4 days agoAd EnGage Optimize gives brands and agencies the power to autonomously optimise frequency, creative rotation, audience targeting, and media planning in-flight.