Shoppers Stop Partners with Ace Turtle
Shopper Stop's strategic collaboration with Ace Turtle to launch Dockers signifies the company's commitment to curating the best brands for their customers.
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Ace Turtle, a technology-native retail company, announced that it has partnered with the lifestyle retailer Shoppers Stop for the launch of the American garments brand Dockers in India.
Kavindra Mishra, the Customer Care Associate, Executive Director and CEO of Shoppers Stop, said, “In line with our journey towards premiumisation, our strategic collaboration with ace turtle to launch Dockers signifies our commitment to curating the best brands for our customers. Dockers brings a timeless blend of quality and style that resonates with the evolving preferences of the modern Indian consumer.”
Ace Turtle’s CEO Nitin Chhabra, said, “We aim to leverage our unique technology-driven operating model and omnichannel commerce expertise to take Dockers to millions of Indian consumers through relevant online and offline channels.”
The Dockers collection at Shoppers Stop features a carefully curated selection of clothing and accessories designed for modern Indian consumers.
