NICE Unveils Enlighten XM

NICE Enlighten XM enables NICE CXone customers to deliver seamless, context-rich interactions that effortlessly resume where previous interactions concluded.

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  • NICE unveiled NICE Enlighten XM, the latest advancement to NICE’s CX AI solution, Enlighten, that leverages large language models’ (LLMs) deep data memory to hyper-personalise customer journeys.

    Barry Cooper, President, CX Division, NICE, said, “Personalised experiences have been a holy grail for organisations, but most have struggled to deliver due to technological limitations. NICE Enlighten XM shatters those barriers, empowering brands to deliver on the promise of true personalisation finally. With NICE Enlighten XM, brands can build stronger relationships, drive unparalleled customer satisfaction, and lead the way in the future of customer experience. We’re excited to make this vision a reality for our NICE CXone customers.”

    NICE Enlighten XM ushers in a new era of CX by introducing fully contextualised journey management. NICE Enlighten XM provides brands with an unprecedented ability to understand, remember, and dynamically adapt to each customer’s unique needs and preferences. These capabilities are made possible by LLMs enriched with the industry’s most extensive set of CX-specific AI models from NICE Enlighten and equipped with a holistic customer data memory.


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