Warmly Launches Marketing Ops Agent
Warmly releases the new Marketing Ops AI Agent that automatically builds a list of the highest-value accounts and contacts for marketing teams.
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Warmly, an AI-powered go-to-market tools company, has announced the launch of its Marketing Ops Agent, a platform that combines AI enrichments and real-time signal monitoring to automatically build, update, and prioritise a list of the highest-value accounts and contacts for marketing teams.
“Traditionally, the process of building a target list can take weeks, and involve stitching together the results of multiple complex tools and constant manual tweaking. And often, the list is already out of date before the end of the quarter,” said Alan Zhao, Co-Founder and CPO of Warmly.
“We fix that problem by giving marketers one, easy-to-use tool that builds a real-time list of accounts and people that actually want to buy from you.”
B2B teams are stuck in a vicious cycle. They try to hit inflated pipeline goals with more ad spend, outbound volume, and tools, only to see sales rate decline, growth to flatline, and the cycle to continue with an even higher pipeline goal next quarter.
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Warmly’s Lean Pipeline approach breaks this cycle. With the Marketing Ops Agent, marketers don’t need to chase massive pipeline targets. Instead, they can focus only on the high-fit accounts with high intent buyers and generate less but a much higher quality pipeline.
“Warmly sourced leads closed at a 50% higher rate and 30% faster than our other sources, said Stephanie Armand, Sr. Rev Ops Manager, Qase
The Warmly Marketing Ops Agent is the tool built for a new generation of “Super Marketers,” the next $500k+ earners in tech. This new generation of marketers will orchestrate and scale sophisticated, highly-targeted, omnichannel campaigns at hyper speed.
“The Super Marketer will become the most valuable asset of high-growth organisations,” said Maximus Greenwald, Co-Founder and CEO of Warmly.
“Our platform empowers these professionals with the tools they need to identify and convert the right opportunities, and transform marketing into their company’s primary revenue driver.”
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