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The acquisition will complement Insider One's position as the most complete agentic platform for autonomous, end-to-end customer engagement.

Athena expands Shoplazza's AI-native commerce operating system by bringing agentic execution into the daily tasks merchants rely on to run their businesses.

New capability lets marketers analyse performance, uncover revenue opportunities, and create campaigns directly through the Omnisend app in ChatGPT — without switching tabs or learning a new interface.

With the Nextdoor-Freshpaint integration, healthcare marketers can unlock access to metrics that go beyond clicks and form fills, connecting their hyperlocal campaigns to bottom-funnel conversions.

The collaboration incorporates premium live and always-on listening environments into fullthrottle.ai's audio offering, enhancing its ability to deliver high-quality audiences and measurable performance.

AI Hub is a new capability within its Agentic Marketing Orchestration platform that enables enterprise teams and agencies to build, deploy and govern AI agents directly within live workflows.

The integration brings revenue orchestration directly into ServiceNow’s Customer Relationship Management (CRM), enabling go-to-market teams to move faster, stay in flow, and take action across critical sales workflows.

Now integrated into Nexxen’s platform, Unity’s in-app mobile supply expands buyers’ access to premium mobile environments and gaming inventory through its demand-side platform (“DSP”), Nexxen DSP, as well as third-party DSPs.

ECHO AI automatically identifies the most effective channels, audiences, and creatives, enabling advertisers to achieve stronger user lifetime value and lower acquisition costs from day one.

The DAM Agent brings a conversational interface to complex digital asset management workflows, helping teams execute multi-step operations.