Saudi’s micro-influencers marketplace Flicron, which provides specialised marketing solutions through social media influencers announced the closing of its second equity crowdfunding round, worth $1.7 million through Manfaa Capital. Flicron seeks to fill the huge demand gap in the Saudi market to be more effective and facilitate the user experience by providing a complete analysis of influencers […]
Qualtrics, creator of the Experience Management (XM) category, is launching the Brand Impact Simulator, a self-service tool that helps brand leaders understand and prioritise any brand attribute—such as “easy to use” or “ethically sourced”—that have the greatest impact in helping them win new customers. Organisations can use the Brand Impact Simulator to improve the efficiency […]
Hotel management company, Aleph Hospitality, has announced the launch of its hotel Innovation Lab to help drive innovation in the travel, tourism and hospitality as the industry recovers post pandemic. The company is on the lookout for dynamic and innovative startups that are transforming the travel, tourism & hospitality sector, and that seek support on their journey […]
Commerce intelligence platform Skai recently announced the launch of Ask MI, an AI-powered, search-based, self-serve market intelligence solution. Using natural language, users can type any word, phrase, or question into Ask MI’s intuitive search bar to access easily understood, interactive dashboards that provide powerful insights about the consumers, brands, products, competitors, and innovation within their […]
Egyptian retail-tech startup MaxAB has acquired Moroccan counterpart WaystoCap as it plots expansion into the Maghreb region after adding $15 million to the $40 million Series A round it secured last month. MaxAB secured US$40 million in Series A funding in July, and it has now added another US$15 million to that, taking its total secured […]
Kuwait-based startup Bookr has raised $1 million in a seed funding round led by Desert Ventures. Bookr enables users to find and book nearby beauty salons, barbers and spas, as well as freelancers like makeup artists and other home beauty service providers. The platform also provides an all-in-one SaaS solution to beauty service providers by facilitating the […]
Twitter recently launched a new way to deal with misinformation with a manual reporting option that will enable users to flag tweets that contain potentially misleading claims. The new option, available to some users, adds an additional ‘It’s misleading’ option to tweet reporting tools. Users have the capacity to flag the tweet in question under […]
Facebook recently announced that they are going to launch their FaceBook Connect AR/VR showcase on October 28 this year. Facebook Connect is where the company traditionally makes big announcements related to its AR and VR tools. Last year, Facebook unveiled its Quest 2 VR headsets, while it also provided more detail on its Project Aria AR wearables […]
Uniphore released survey results revealing UAE consumer perspectives on the challenges and opportunities for video conversations. Since the start of the Covid-19 pandemic, the world has seen increased adoption of video calls in nearly every area of life. The survey identified a disconnect between the benefits of video conversations and the unintended challenges it creates. […]
Adobe said it would buy Frame.io, a cloud-based video collaboration platform, in a $1.27 billion deal. Frame.io streamlines the video production process by enabling video editors and key project stakeholders to collaborate using cloud-first workflows. Adobe said Frame.oi has more than a million users across media and entertainment companies, agencies, and global brands. “Acquisition brings […]
