What did your 2021 sound like? While artists and users alike are delighted to share their Wrapped playlists, marketers can take notes. Spotify launched its 2021 Wrapped campaign and it’s an excellent example of a brand delivering a personalised user experience. For individuals, this means giving users a snapshot into their listening habits. As part […]
Blockchain game service platform PlayDapp (CEO Brian Choi) announced that it has completed the development of its proprietary software development kit (hereinafter referred to as PlayDapp SDK) optimised for blockchain game services and start commercialisation from December 2, 2021. PlayDapp SDK is a blockchain game management service solution provided to game developers who want to […]
Augmented reality (AR) experience technology and services company Nextech AR Solutions Corp. announced the launch of its ARitize 3D SaaS platform, extending 3D/AR model creation to an expanding list of customers and eCommerce businesses. The Software-as-a-Service alternative provides a self-service AR platform with scalability that’s meant to be affordable and easy to use, allowing users […]
LinkedIn is adding more features to its Creator Mode. This mainly includes LinkedIn Live access for those with Creator Mode turned on, as well as a new newsletter option for creators to help maintain connection with their audience. Initially, LinkedIn Live will only be available to Members and Pages with more than 150 followers and/or […]
Jivox announced the availability of a significant update to its Personalised Digital Marketing platform, Jivox IQ, designed to meet brands’ great demand for optimising consumer engagement across their paid and owned media channels–made possible through the Snowflake Data Cloud. By pairing this new scalable event processing technology with Snowflake, Jivox IQ gains scalability and performance […]
Bloomreach, the global provider of Commerce Experience Cloud, and Fast, fastest online checkout experience, announced a partnership to drive seamless, one-click checkout across a brand’s digital marketing channels. Fast Login and Fast Checkout are now available for all Bloomreach Engagement customers to embed into emails, text messages, and more, providing an innovative way for companies […]
Pindrop, a global technology offering security, identity, and intelligence for every voice, announced that VeriCall Technology, a solution offered by its wholly owned subsidiary Next Caller, is now the first ANI validation and spoof detection platform available on Amazon Marketplace for Amazon Connect, a cloud-based contact centre service platform. This offering will enhance call verification […]
NetBase Quid, a provider of AI-powered consumer and market intelligence, announced it has acquired Rival IQ, an innovative social media analytics provider. The combination will enable NetBase Quid to expand and deepen its suite of owned and earned social media analytics and competitive benchmarking. Rival IQ, a NetBase Quid company, delivers comprehensive analytics, automated insight […]
8×8, an integrated cloud communications platform provider, announced that it has entered into a definitive agreement to acquire Fuze, a provider in cloud-based communications for the enterprise. Under the terms of the agreement, 8×8 will acquire Fuze for approximately $250 million in stock and cash, subject to certain adjustments. The acquisition will accelerate 8×8 XCaaS […]
IndexNow is an initiative by Microsoft and Yandex to push content to search engines that launched in October 2021. Cloudflare announced that they have partnered with Microsoft Bing and Yandex to support IndexNow, ranking over 60,000 websites. Microsoft and Yandex announced a new initiative named IndexNow, a protocol that any search engine can participate in […]
