News

NOBL Media, providers of a credibility targeting solution for programmatic advertising, has integrated with Basis Technologies, a provider of cloud-based workflow automation and business intelligence software for marketing and advertising. NOBL’s artificial intelligence-based technology evaluates digital content across the Internet to determine its trustworthiness and credibility. Ads are then placed alongside content with the highest […]

ActivTrak, a workforce analytics platform provider, has integrated with Salesforce, allowing ActivTrak users to correlate workforce productivity data with lead and opportunity metrics in Salesforce. Insights from the ActivTrak/Salesforce integration help identify work habits that contribute to new leads and opportunities, as well as potential bottlenecks in workflows. The integration also measures the success of […]

Zumasys is acquiring the assets of Efficiency Partners, an Independent Software Vendor (ISV), enabling the company to add the Crescendo platform to its portfolio. Crescendo is an ERP software solution designed for manufacturers, distributors, and service companies. As part of the transaction, Samuel H. Hazleton V, the CEO of Efficiency Partners, joins Zumasys as a […]

The UAE will be the first country in the world to introduce AR-powered drug packs with a QR code for paperless access to drug-related information in an easy and innovative way. Patients can interactively read the drug information on the medicine box by simply scanning a QR code. “In cooperation with Ferring Pharmaceuticals, Mohap is […]

noon.com, the Middle East’s digital marketplace, has launched noon payments, a complete online payments platform that will help SMEs in Egypt grow. noon payments is a full-service payments platform that aims to make transactions easier. The online payments gateway offers quick onboarding, simple API integration, and a smooth checkout process to businesses of all sizes, […]

Mall of the Emirates, owned and operated by Majid Al Futtaim, has collaborated with Cisco to bring customers an immersive, digitalised, and personalised shopping experience – the ‘store of the future’. The first retailer to take over the space is THAT Concept Store, Majid Al Futtaim’s home-grown, luxury destination. For the first time ever in […]

Jumia, the eCommerce platform in Egypt, announced the launch of the new Tech Centre in Alexandria Governorate during the first quarter (Q1) of 2022. The tech centre is the first regional center for technology and software development in the country.. It is the second one in Egypt after the company announced the opening of its […]

Liquid, the award-winning retail ideas company fully dedicated to ensuring brands sell by helping shoppers buy, has announced the launch of Elev8 – a service set to transform eCommerce distribution across the region. A first of its kind offering in the Middle East, Liquid’s new venture aims to disrupt the often ringfenced and disconnected world […]

ZoomInfo, a provider of go-to-market software, data, and intelligence, has partnered with Google Cloud and integrated its business-to-business data into Google BigQuery. “By combining ZoomInfo’s actionable data and insights with Google Cloud, we’re delivering the performance and scale to fit our customers’ go-to-market data needs,” said ZoomInfo Founder and CEO Henry Schuck. “This frictionless integration […]

3CLogic, provider of a voice-enabling and cloud contact centre platform for ServiceNow, has added SMS capabilities to help IT helpdesks, customer support teams, or employee services groups leveraging the ServiceNow platform as part of 3CLogic’s spring software release. “We are excited to extend these new SMS/text functionalities to ServiceNow as we continue to evolve our […]