Amplitude, a digital optimisation company, has integrated its technology with Adobe Launch, AWS Redshift, Google BigQuery, Google Tag Manager, MailChimp, Klaviyo, and Customer.io and enhanced its existing integration with HubSpot. Through its growing partner ecosystem, Amplitude ingests data through customer data platforms data warehouses, SaaS platforms, and Amplitude’s own software development kits. “As the demand […]
SurePoint Technologies, a provider of financial and practise management solutions for law firms, has acquired Cole Valley Software, the maker of ContactEase CRM for legal professionals. The transaction creates a legal technology platform integrating real-time CRM into practice management and financial data. By acquiring ContactEase, SurePoint has obtained a turnkey CRM system providing business data, […]
Zbooni, MENA’s cCommerce (connected commerce) platform, has announced its official launch in Egypt. The rapidly scaling start-up, which is backed by regional and global investors, will support the backbone of the Egyptian economy by providing digital commerce tools for the estimated 3.5 million small to medium-size enterprises (SMEs) across the country. ‘cCommerce’, enables businesses to […]
Grintafy, the Saudi-based football talent discovery startup and the go-to career development platform for aspiring footballers in the Middle East has raised $2.1 million bridge round with participation from Wa’ed, the entrepreneurship arm of Saudi Aramco, Alrashed Group (ARG Limited), Areen Investments, and a number of strategic angel investors. Grintafy aims to use the funds […]
Altruist, providers of a custodial solution for financial advisors, has integrated with Wealthbox CRM. Through the integration, advisors can combine their customer data in Wealthbox with the custodial data available on the Altruist platform, add new clients with a single click, and open accounts on Altruist in less than 30 seconds. “Partnering with Wealthbox is […]
Speedeon, a direct marketing and data agency, launched DataWatch Intent, which monitors companies’ ideal customers for relevant online behaviours that signal they are in-market and ready to buy and alerts companies when customers take meaningful online action, like researching or shopping for a specific product. Speedeon partnered with Jornaya, a provider of customer journey intent […]
Qualtrics released XM Discover as part of the Qualtrics XM Platform to help companies tune into conversations and better understand what customers and employees want and expect. The Qualtrics XM Platform lets companies ask people how they feel about their experiences, analyse the data with artificial intelligence-driven analytics, and take action on their direct feedback, […]
The technical equipment offered by martech and PR-tech international startups for digital communications is already helping to achieve their goals. Using big data to automate PR communications, firms from the UAE are already saving tens of thousands of Dirhams annually. Mostly due to predictable results, no media planning fees, and no specialised agencies. As the […]
Clearbit, a leader in marketing intelligence solutions, announced their new Data Activation Platform – available immediately for B2B marketing teams focused on creating demand, capturing intent and optimising their pipeline. Over the past 18 months, the B2B marketing landscape has shifted significantly – and permanently. From the large number of prospects working from home to […]
PCI Pal, a provider of cloud-based secure payment solutions, is partnering with VoiceFoundry, a TTEC Digital company that specialises in helping businesses improve customer engagement and the contact centre experience through customised solutions leveraging Amazon Connect. With PCI Pal being one of the first secure payment providers available in Amazon Connect, the partnership enables VoiceFoundry […]
