Google is finding new ways to find exactly what customers look for in visual search queries, with a new ‘multisearch’ option that will enable users to combine visual and text parameters to expand their search results. By using Google’s new multisearch capacity, powered by its evolving AI and machine learning tools, searchers will now be […]
eSSENTIAL Accessibility (eA), the Accessibility-as-a-Service platform, announced a strategic partnership with 85SIXTY, an econsultancy and digital marketing agency specialising in building eCommerce websites for retail brands. Through this partnership, 85SIXTY will leverage the capabilities of eA’s all-in-one digital accessibility platform, coupled with its expert support services. This will equip 85SIXTY to create accessible digital experiences […]
Ogury, the global technology provider of mobile advertising anchored in privacy protection, announced the acquisition of Motionly, a SaaS solution that designs, deploys and measures interactive media animations in-app and in-web. Motionly was founded in 2017 by Édouard Mercier, to make it easier for marketers to personalise digital content to boost user attention and engagement. […]
Neustar is partnering with Catalina to help consumer packaged goods advertisers optimise their marketing mix, campaign tactics, and audience targets based on real-time purchase behaviour. Catalina offers shopping behaviour insights through its real-time shopper intelligence platform, enriched with transactional purchase data from a multitude of third-party data sets to unlock highly precise shopper audience targeting […]
Rad Intelligence (RAD AI), a marketing technology company that created the world’s first AI marketing platform with emotional intelligence, launched a community investment round on Wefunder. RAD, a venture-backed company with Fortune 500 clients, chooses to invite retail investors, who would ordinarily only get access after an IPO, to invest. The investment round has already […]
valU, a subsidiary of EFG Hermes Holding (HRHO), announced a partnership with OPPO, the leading smart device manufacturer. This partnership will enable OPPO’s customers to benefit from valU’s financing plans when buying products across the retail network of OPPO. Accordingly, customers can purchase a wide range of products offered by OPPO, including phones, tablets, earphones, […]
Oracle has chosen Flytxt’s AI and Analytics solutions for its enhanced Digital Experience for Communications, its solution to drive data-driven digital experiences for its communication service provider (CSP) clients. Oracle’s enhanced Digital Experience for Communications uses Flytxt’s artificial intelligence and machine learning models using insights from trillions of samples from more than a billion customers. […]
Jabmo, a provider of account-based marketing (ABM) solutions to the manufacturing, life sciences, and healthcare industries, has expanded the sales enablement capabilities of its omnichannel ABM platform. Jabmo now automatically sends the following two types of email alerts to key account sales managers, which are personalised based on their portfolios: Real-time alerts about surges in […]
Chanel tops the Online Shopping Accessibility Index with a score of 100, a research report said. This also considers six accessibility errors and 15 alerts, placing the luxury brand in the lead as an example of how a clothing website should lay out its site for the benefit of all online shoppers, said a report […]
Sixty-five per cent of IT decision-makers at retail companies said artificial intelligence (AI) and machine learning (ML) are technologies that are most mission-critical to their business strategy, said a new survey sponsored by Rackspace Technology. With AI/ML technologies, there is an opportunity to enhance customer experiences, improve revenue growth potential, undertake rapid innovation and create […]
