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Optimove Introduces New OptiGenie
The Optimove MCP lets marketers prompt Optimove from the AI tools they already use, while the platform handles execution and governance is fully preserved.
The Optimove MCP lets marketers prompt Optimove from the AI tools they already use, while the platform handles execution and governance is fully preserved.
Creator-First AEO puts creators at the centre of how brands win in AI search, turning trusted creator experiences, recommendations, and content into signals.
Wavelength drafts the campaign, builds the segment, and catches the broken journey before a marketer has even started planning.
The collaboration brings AI agents into internal workflows to increase operational efficiency and support Sabio's broader agentic AI strategy.
LTK’s new conversational experience helps marketers turn business objectives into actionable creator campaigns.
The partnership brings independent verification to Big Happy's DOOH campaigns, giving advertisers the same accountability they expect from digital and mobile advertising.
The partnership is structured through Adobe Global, extending the capability across Adobe Advertising DSP’s global advertiser base.
Workforce Intelligence is an Atlassian Marketplace app that gives engineering leaders an accurate, work item-level view of AI activity across their organisation.
The expanded partnership with LG Ad Solutions advances KERV.ai’s vision for contextually relevant commerce across premium video environments.
Featured’s GEO Audit also identifies a distinct type of visibility gap: an AI engine may cite a brand’s own website as a source without mentioning the brand in its answer.