In case you missed it, here’s a look at the top headlines in the marketing and technology landscape. The news selected presents a snapshot of the evolving consumer terrain, how technology is being optimised to solve growing marketer challenges and significant drivers of customer experience trends. McDonald’s USA Collaborates With Karen X Cheng For Lunar […]
New capabilities empower marketers to activate customer data and create deeper relationships with customers by deploying native, hyper-personalized SMS campaigns via Optimove’s multichannel hub Optimove, a customer-led marketing platform, announced the launch of OptiText, a native, personalised SMS tool, empowering marketers to utilise rich customer data to create, orchestrate, and measure hyper-personalised SMS campaigns at […]
Predictive AI text analytics model helps businesses identify what customers will do next to deepen the understanding of customer segments, regions, or markets InMoment, the leading provider of Experience Improvement (XI)™ solutions, announced new and innovative capabilities to its award-winning XI Platform that enable organisations to deliver measurable business outcomes from customer experience (CX) initiatives. […]
The adoption of Generative AI will help to further transform enterprise customer service and contact centres Cognigy, a market leader in Conversational AI, announced that its platform, Cognigy.AI, will be enhanced with Generative AI, or Large Language Models (LLMs) like OpenAI’s GPT-3, to augment Conversational AI deployments. The adoption of Generative AI will help to […]
Users will be able to unlock unique monthly rewards, virtually try on newly launched BUXOM products leveraging an AR Filter, and more BUXOM Cosmetics has teamed up with Publicis Sapient, a digital business transformation company, to launch BUXOM PlumpVerse in the virtual world of Decentraland. BUXOM Cosmetics, known for their #1 lip-plumping Lip Gloss, takes […]
Business Connect API allows Reputation customers to make updates to business information in the Apple ecosystem Reputation, a global leader in reputation experience management, announced an integration with Apple Business Connect, a new, free tool that allows businesses of all sizes to claim their location place cards and customise the way key information appears to […]
Global CRM software provider, Really Simple Systems, has announced a joint project with software development agency, Rareloop, to build a mobile app Leading cloud software vendor, Really Simple Systems has announced that it has appointed the acclaimed software development agency, Rareloop, to collaborate on developing a CRM mobile app. The partnership project aims to develop […]
Designed to increase advertisers’ revenue, the proprietary platform advances the integration of retail into the overall media funnel As advertisers shift a significant portion of their digital media investments to retail media networks and marketplaces, they often lack the IP necessary to make proper investment decisions to increase revenue. Driving technology innovation to address this […]
New integrations with essential business applications bring work into a single workspace to increase employee efficiency and customer satisfaction Dialpad, Inc., the AI-Powered Customer Intelligence Platform, announced innovations to its open app ecosystem that allow customers to easily integrate their apps and workflows into one workspace to drive productivity, improve their customer and employee experiences, […]
CX NXT 2023, organised by Martechvibe, will take place in the Kingdom of Saudi Arabia (KSA) on March 14-15, 2023 in association with The Saudi Customer Experience Association. It will follow a conference-workshop format The biggest customer experience summit – CX NXT – is set to take place on March 14-15, 2023 in Riyadh. This […]
