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The unification complements Attentive’s integrations with Salesforce Marketing Cloud and Salesforce Service Cloud Attentive, a conversational commerce platform provider, has launched Attentive SMS for Salesforce Commerce Cloud on Salesforce AppExchange. With Attentive’s integration for Salesforce Commerce Cloud, companies can sync customer, product, and behavioural data, enabling them to send high-performing, triggered SMS messages, such as […]

#GROWTH Mixer – Kuwait edition is an event for marketing, product, and growth experts from consumer brands to discuss customer engagement, personalisation, and retention. MoEngage, in partnership with GupShup, has announced the launch of the #GROWTH Mixer – Kuwait edition. The summit will take place on 18 January 2023. This invite-only networking event is based […]

Panasonic Automotive Systems Company of America has updated its SkipGen in-vehicle infotainment (IVI) system with an integration that provides customers simultaneous access to Siri while using Apple CarPlay or Alexa by simply speaking either “Hey Siri” or “Alexa,” respectively. Amazon and Panasonic Automotive developed this integration for SkipGen with the Alexa Auto SDK, which provides […]

The acquisition expands Alchemer’s ability to help brands close the loop with their customers Alchemer, a global leader in experience management and enterprise feedback technology, announced the acquisition of Apptentive, the industry leader in mobile feedback technology. This acquisition provides Alchemer customers with a more in-depth method of collecting feedback from mobile customers and gives […]

Integrating customer data (57%), increasing agility (47%), and aligning the goals of departments (45%) are the top requirements, according to a report that explores what social marketers are looking for from technology support tools Forrester Consulting recently published a study on behalf of Emplify, a US-based software company that develops and markets CX systems, which […]

ToYou launches ToYou Pay Later powered by Tabby, unlocking new potential for the platform and its users Saudi Arabia’s delivery super app, ToYou, has joined forces with the shopping and payments app, Tabby, to launch ToYou Pay Later powered by Tabby. The innovative new service is set to catapult customer experience to new levels and […]

Announced during CES as part of its “Go Serverless” initiative, the cloud platform company announced the launch of its new serverless CMS powered by AWS Solodev, the cloud platform company, has announced the launch of Solodev Serverless CMS: a cloud-native enterprise content management system that runs serverless on AWS. Powered by Solodev Serverless, the industry’s […]

The conglomeratewill enable Sojern to scale up its Travel Marketing Platform solutions by tapping into PUSHTech’s clients Sojern, the digital marketing platform built for travel, and PUSHTech, a CRM, marketing automation, sales and support platform, announced a new partnership to support hotel partners in making the most of their first-party data. “As Google looks to […]

Antavo launched its latest 2023 Global Customer Loyalty Report and revealed almost 90 per cent of businesses trust that loyalty initiatives will help them overcome the global inflation crisis Antavo, the enterprise loyalty cloud platform, has released its 2023 Global Customer Loyalty Report, highlighting an increasing reliance on loyalty programs to overcome concerns around inflation […]

Microsoft is in talks to invest $10 billion in OpenAI, the maker of ChatGPT Microsoft Corp. is in talks to invest $10 billion into OpenAI, the owner of ChatGPT, which will value the San Francisco-based firm at $29 billion. The funding includes other venture firms, and deal documents were sent to prospective investors in recent […]