a hour agoAs healthcare digital advertising nears the $30 billion threshold, Ben Miles and Jason Powers explore how privacy-safe attribution is transforming local trust from an awareness metric into a measurable business outcome.
2 hours agoPalantir and Zeta are combining AI infrastructure with Zeta’s intelligent decisioning and trusted data to bring a new standard of data-driven, agentic marketing.
2 hours agoThe acquisition of Aampe further strengthens its ability to help brands deliver relevant, individualised experiences across millions of users in real time.
2 hours agoPowered by Sounder Discovery Agent, Palmata uncovers what shapes AI-generated answers and translates those insights into actionable content decisions.
2 hours agoAnyAI DSP is built on the company’s data and utilisation platform, AnyAI, and leverages AnyAI’s predictive, analytical and optimisation capabilities.
a day agoSmartly Synapse creates a continuous performance loop where marketer intent, business context, campaign activity and outcomes continuously inform one another.
a day agoAI-Recommended Leads is purpose-built for on-platform 6sense advertising campaigns, where role alignment and buying relevance are already defined.
