53 minutes agoThe Walls.io-EventMobi integration makes it easy for event teams to collect attendee posts, branded hashtag content, and live reactions and show them at the event.
a hour agoQuantumDemand provides the context needed to understand when an account is actively progressing toward a purchase and which stakeholders are driving that decision.
a hour agoThe ChatGPT pilot gives select SMB, mid-market and B2B advertisers an early opportunity to reach customers during AI-assisted research and discovery.
2 hours agoReal-time sports data, transactions and friend activity all feed one profile. Here's how CRM systems turn that into smarter, better-timed engagement.
a day agoPulse Media integrates with the Pulse Engagement Cloud, giving pharmaceutical marketers a unified platform to plan, execute, and measure omnichannel campaigns.
a day agoRight now, AI defaults to a textbook approach that isn't always pragmatic or takes into account interesting context or human taste, says Martina Lauchengco, Author of LOVED, where she talks about how to rethink the marketing of tech products. “The winners will have systems that do a better job on that.”
