The upcoming CX NXT virtual event is bringing together some of the world-renowned experts for insightful sessions you wouldn’t want to miss It’s no surprise that customer experience (CX) has become the focal point of all marketing strategies and business decisions. While marketing leaders are leveraging new technological advancements, CX NXT, the virtual Customer Experience […]
A month ago, Virgin Mobile KSA announced that it had achieved net-zero carbon emissions across its operations in the Kingdom. The news came shortly after authorities announced that KSA had widened the reach of 5G networks to about half of the population and the majority of cities by mid-2021. Telecom is a competitive landscape in […]
Eighty six per cent of buyers are willing to pay more for a great customer experience. It is proving to be a key differentiator and brands are struggling to meet the rising customer expectations. CX NXT – a virtual event focused on CX, personalisation and service is set to take place on November 15-16, 2021. […]
Vibe Martech Fest (VMF) is all set to host a virtual edition on 23rd and 24th November 2021 especially for the Kingdom of Saudi Arabia. It will lead the discussion on Martech and set the agenda for its future in the region. VMF’s Saudi Arabia Couch Edition invites industry veterans to discuss the changing role […]
In case you missed it, bringing you insights from the experts at VMF 2021 Day 1: Building Customer Relationships Is The Top Priority The pandemic might have accelerated the evolution of the CMO from functional head to enterprise-wide leader, but the fundamentals of the CMO’s role remains “pretty solid”. And at its core is compelling […]
Marking the end of the VMF was the Annual Vibe Martech Awards (VMA). With a mission to honour the extraordinary achievements of Middle East brands and professionals, VMA was instituted as an annual recognition of the innovative companies that push martech boundaries. Companies submitted their case studies, and after careful consideration by the Martechvibe editorial […]
The pandemic affected the entire world economy but it struck “unequally.” Companies with resources were able to overcome the hurdles more effectively than the ones that did not have. The world will have to live with the differential impact for many years. Beginning his keynote with an emphasis on unequal pandemic impact, Sir Martin Sorrell, […]
Since the pandemic, 89 per cent of customers in the UAE and 91 per cent of customers in the Middle East and North Africa have become digital converts and intend to continue buying everything online. The data was part of a study that digital experience platform Sitecore recently commissioned with YouGov MENA more than 650 […]
Vibe MarTech Fest (VMF), the event that occupies a prestigious position on senior marketers and IT professionals’ calendars as the undisputed resource on MarTech, is back. With the theme, Next is Now. You can’t afford to miss being a part of an event that will shape the industry conversation and help companies adopt MarTech solutions […]
The countdown for the Vibe Martech Fest (VMF), the must-attend Martech event for industry leaders, marketers and influencers, has begun. For the last three years, the event has occupied a prestigious position on marketers calendars as the undisputed resource on MarTech, addressing the needs and concerns of marketers at every stage of Martech maturity in […]
