Resource Group, a technology investment group of companies with diversified businesses covering the Middle East and Africa, has established a presence in the metaverse providing stakeholders with an immersive and interactive virtual experience. Individuals can now visit Resource group headquarters in the metaverse and enjoy three different experiences created by Game Cooks, a gaming studio […]
As the metaverse gains more traction, it brings a rise in marketing opportunities for businesses. This new platform, touted as the future of the internet, is a different approach to all things marketing, Pivotroots look at how brands should approach the metaverse and take advantage of its marketing opportunities. What is the metaverse? The metaverse […]
Twitter is talking about Super Followers, and TikTok is offering subscriptions for live streams. How does the members-only element affect marketers? Twitter has always been proud of the sub-cultures it manages to connect. The brand is now rolling out a new subscriber-only element for creators to offer more to their Super Followers by adding a […]
Metaverse Hype to Transition into New Business Models that Extend Digital Business Metaverse seems to be the talk of the decade, with companies jumping at opportunities to be a part of the digital world. From metaverse offerings to buying digital land, not a day goes by without a new business venturing into it. According to […]
