TrueData

By bringing in TrueData’s graph, ID5 is expanding its operations in the US and strengthening its Adaptive Identity technology with new datasets and expertise.

TrueData announces official support for Unified ID 2.0 within its Digital Identity Resolution Platform, allowing customers to connect unique Unified ID 2’s with mobile ad IDs, e-mails, household IPs and other digital identifiers. This connection helps users future-proof their addressability needs by further enabling data connections and precision. Unified ID 2.0 is a new common currency […]