Martech
Oh Snap! What is Driving Snapchatters in the Middle East?
Snapchat in the MENA region enjoys higher consumption rates than the global average, with over 85 per cent of daily users interacting with Lenses every day. In a recent study released by Snap, the company identified and defined the audience in the region with a profile called the “Snapchat Generation”. This Snapchat Generation is particularly […]
