Subscription Models

Pablo Cantu shares how app businesses can maximise revenue by balancing subscriptions, ad monetisation, user experience, and experimentation-driven optimisation.

#VMFKSA Understand what your pricing and bundle is going to be, suggests Vilhelm Hedberg, Founder of ekar, as he shares his experience with subscription strategies ekar is the Middle East’s largest personal mobility company providing users on-demand access to thousands of car-share, subscription leasing vehicles, and other mobility options, all within its ‘Super App.’ But […]