Sprout Social

By integrating social conversations into Salesforce, Sprout Social enables businesses to unify social data with their customer data to deliver better, personalised service–helping them build trusted brands.

This launch comes after the recent rebrand of Sprout Social Influencer Marketing and incorporates customer-driven updates that tackle their toughest challenges.

Sprout Social Influencer Marketing is designed to make discovering influencers and executing campaigns more efficient and intuitive.

Tagger’s solution enables companies to discover influencers, plan and manage campaigns, analyse competitor strategies, report on trends, and measure ROI. Sprout Social, a provider of social media management software, has acquired Tagger Media, an influencer marketing and social intelligence platform provider, for $140 million. “As influencer marketing has changed the way brands build awareness and […]

Extensive new features will empower brands to efficiently extract business impact from social. Sprout Social, a provider of cloud-based social media management software, announced the launch of a series of new AI features across its platform that combines the power of Sprout’s proprietary machine learning (ML) and deep automation capabilities with OpenAI’s GPT model.  The […]

Sprout Social and Salesforce have partnered to allow Salesforce customers to manage their full social media presence, including engagement, publishing, scheduling, analytics, listening, advocacy, and platform integrations,  through Sprout’s social suite. Sprout enables Salesforce customers to connect with audiences, streamline publishing workflows, deliver social customer care, and turn social data into insights. To build a […]

“I’m in total awe of what our people have been able to accomplish with everything going on. What I’ve seen in 2020 gives me total confidence that we’ll be OK,” said Justyn Howard, CEO and co-founder, Sprout Social. He turned out to be right, and more than OK. Like any other business offering digital solutions, […]

Sprout Social, a provider of cloud-based social media management software, has added Yelp to its review management capabilities. Recent studies show that 86 per cent of consumers read online reviews, and 91 per cent of consumers aged 18-34 trust reviews as much as a personal recommendation. As brands seek to manage the growing volume and […]

It was 2008, and Ryan Holmes was engrossed in work at his digital services agency, Invoke Media when it suddenly hit him: social media would be a gamechanger and rule the marketing industry someday. So he dived into market research to find out if there was a tool available to manage multiple social media networks. […]

Today, consumers are more empowered than ever. They search and find information on businesses quickly, conveniently, and at any time and place. According to research from HubSpot, there has been an exponential growth in the number of “near me” searches in the past two years. As per the statistics, “near me now” saw a 150 […]